FROM THE EDITOR Dear Brand Protection Professional Subscribers: Welcome to the 6th issue of our quarterly brand protection journal dedicated to the mission of providing the relevant issues and valuable research for our BP community. In this edition we report on key issues affecting our profession, some of which we grapple with at the insistence of our internal stakeholders and our own professional integrity. Many of these issues took center stage the third annual A-CAPP Center Brand Protection Strategy Summit…

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      TEMPERATURE TEST: Internal Communications-Strategies for Discontinued Products Next… 2017 A-CAPP CENTER BRAND PROTECTION STRATEGY SUMMIT RECAP TEMPERATURE TEST: Internal Communications on Strategies for Discontinued Products RETURN TO ISSUE HOMEPAGE

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