LETTER FROM THE EDITOR

Dear Brand Protection Professionals: Happy five-year anniversary! We continue to appreciate the support of our brand protection community and look forward to many more years providing relevant and accessible information.  Tell Us What You Think! For this September issue of The Brand Protection Professional, we give consideration to small and medium enterprises (SMEs) and the unique brand protection issues they face in carrying out the protection of their brands. Given SMEs significance presence in every world economy, SMEs were the…

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THE BULLETIN

Next… A VIEW FROM THE FIELD: An SME Shares Its Battle Plan Hints BP FORUM: Associations’ Viewpoint-Biggest Problem for SME’s Return to Issue Homepage

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FIGHTING FAKES ONLINE: HOW TO HELP YOURSELF AND REGAIN BRAND CONTROL- A GUIDE FOR SMEs FROM AN SME WHO’S BEEN THERE, DONE THAT, AND GOT THE SHIRT!

      FIGHTING FAKES ONLINE: HOW TO HELP YOURSELF AND REGAIN BRAND CONTROL A GUIDE FOR SMEs FROM AN SME WHO’S BEEN THERE, DONE THAT, AND GOT THE SHIRT! Next… HOW SMALL AND MEDIUM ENTERPRISES (SMEs) CAN USE BRAND PROTECTION AS A SMART BUSINESS STRATEGY FOR ASIA PROFESSIONAL POINTER: An Economical Method to Battle Counterfeiters Return to Issue Homepage

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