The holiday season may be a season of joy and good spirits, but for many brand owners it is also the season of counterfeits and increased enforcement activities. For this Edition’s BP Forum, we asked a few brand protection professionals what they focused on during the 2017 holiday season.
What brand protection issue did you concentrate on this past holiday season? Any surprises?
THE BRAND PROTECTION PROFESSIONAL | MARCH 2018 | VOLUME 3 NUMBER 1
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