Greer, Burns & Crain, Ltd.
GBC Law
300 S. Wacker Drive
Ste 2500
Chicago, Il 60606
(312) 987-2922
www.gbc.law
Online counterfeiters deceive consumers with authentic looking websites and marketplace stores that generate massive revenue. Seized domain data confirms that counterfeit sites receive millions of visitors, and payment provider data confirms that the sites generate significant sales. Online counterfeit stores are a significant threat to famous brands.
GBC has been the top filer of U.S. trademark infringement lawsuits for the past 5 years, including 200+ cases filed in 2020 against online counterfeit stores. Since we have created much of the precedent for litigation against China-based online counterfeit stores, we have unparalleled knowledge of the relevant law. We also continue to enhance our program by leveraging technology with manual searching by U.S. based investigators to maximize the number of targets and recoveries.
GBC’s litigation model is largely cost positive or cost neutral. After a few rounds of litigation, there are significant reductions in counterfeit listings. The program is fast, effective and highly attractive to brands looking for cost neutral or cost positive anti-counterfeiting strategies.
Contact GBC for a complimentary consultation and online market analysis.
International Business Center
Michigan State University
667 N. Shaw Lane, Room 7
517-353-4336
ciber@msu.edu
global.broad.msu.edu
The International Business Center has been designated by the U.S. Department of Education as a National Resource Center (Center for International Business & Research/CIBER) since 1990, with the mission to provide superior education, research, and assistance to businesses, public policy makers, academics, and students on international business and trade. Our initiatives include the number one online international business resource, globalEDGE. Additionally, we house the Academy of International Business, the premier global community of international business scholars. We are known for our close collaborations with partners at the US Commercial Service, NASBITE International, and community college associations. Locally we work with Michigan’s development and agricultural offices, chambers, and other business associations to find innovative solutions to grow businesses globally, including creating customized market research and providing training and network events to prepare our communities for success in today’s global markets.
Media & Advertising Psychology Lab
Michigan State University
404 Wilson Road, Room 313
517-432-2178
sa@msu.edu
comartsci.msu.edu
The Media and Advertising Psychology (MAP) Lab focuses on the study of media and advertising using biopsychological approaches, methods, and theories. The MAP lab comprises a consortium of faculty, graduate and undergraduate students with multi-disciplinary focus, including: health communication, advertising and marketing communication, social media, retailing, media multitasking, and counterfeit consumer education, to name a few.
School of Packaging
Michigan State University
448 Wilson Road
517-355-9580
cimberly@msu.edu
canr.msu.edu/packaging
Enhance your knowledge by earning a Certificate of Professional and/or Technical Accomplishment from the MSU School of Packaging. The certificate is a wonderful way to enhance your experience and previous education with a concrete focus on technical packaging concepts.The MSU School of Packaging certificate programs are designed for industry professionals working in packaging or a related field, who are looking to enhance their formal education by earning a certificate. Students in the certificate programs enroll in MSU online packaging classes as Lifelong Education (LLE) students and are not subject to the admission requirements of the graduate degree program. Students can join the program at any time during the academic year. The educational impact that a certificate will have on your career and future placement opportunities awaits you! Cimberly Weir will guide you through the process and help design your educational plan.
THE BRAND PROTECTION PROFESSIONAL | SEPTEMBER 2021 | VOLUME 6 NUMBER 3
COPYRIGHT 2021 MICHIGAN STATE UNIVERSITY BOARD OF TRUSTEES