FROM THE EDITOR
Dear Fellow Brand Protection Practitioners,
Welcome to the third issue of our quarterly e-journal dedicated to the brand protection community. We find ourselves in interesting times following the dramatic shifts of 2016 and the resulting uncertainties for 2017. Among these are the repercussions of the pending United Kingdom departure from the European Union and of the election of Donald Trump as President of the United States.
In this issue we explore how these changes may affect the practice of brand protection. Our Cover Story explores What Could Brexit Mean for Brand Protection? Our Legislative Update column is on Introducing the New Players in the (U.S) Executive Branch. We also have insightful articles by a former Assistant Director at Interpol on Moving IP Crime Out of the Shadows and by a former FBI Supervisory Special Agent in Are You Getting Your Money’s Worth?: Interactions with Federal Law Enforcement.
This issue also includes a number of contributions written by A-CAPP Industry and Law Enforcement Fellows, Center Academic Staff, and an Industry Advisory Board Member, all highlighting the expertise and varied disciplines which make up the brand protection community.
I hope you enjoy this issue of The Brand Protection Professional, and invite you to join the conversation. We always welcome article submissions; see more detailed policies and guidelines on submissions on the opposite page. We also seek poll participants for our Temperature Test, participants in the BP Forum, and submissions of events or new resources and announcements to appear in The Bulletin. Please feel free to contact me directly with any questions firstname.lastname@example.org.
Managing Editor & Industry Fellow
Center for Anti-Counterfeiting and Product Protection
Michigan State University
The Brand Protection Professional: A Practitioner’s Journal (BPP) is a quarterly resource dedicated to reporting on brand protection issues, research and professional information for in-house brand protection practitioners. The BPP aims to advance brand protection through the establishment of an accessible, comprehensive forum containing essential information for the brand protection community.
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THE BRAND PROTECTION PROFESSIONAL |MARCH 2017 | VOLUME 2 NUMBER 1
COPYRIGHT 2017 MICHIGAN STATE UNIVERSITY BOARD OF TRUSTEES