Next… WHAT IS SOCIAL MEDIA SQUATTING AND IS IT TIME TO LEGISLATE? WASTE DESTRUCTION- AN INTEGRATIVE FRAMEWORK UNDER THE BRAND PROTECTION LENS RETURN TO ISSUE HOMEPAGE

      BP HUB The Classifieds

Dear Brand Protection Professionals: Welcome to 2021 and better things ahead! For this edition of the BPP, we look at packaging. Along with its traditional role of protecting the products they encase and serving as advertisement of product contents, packaging serves an important purpose in protecting brands against counterfeiting, and in the COVID age, has brought forward some increasing risks (healthcarepackaging.com, 2020). Accordingly, this edition includes several enlightening articles on this subject: BP Forum discussion is on the most important…

      The ITC Exclusion Order: A Tool in Your Brand Protection Toolbox Next… LETTER FROM THE EDITOR BP HUB: Classifieds RETURN TO ISSUE HOMEPAGE

      TEMPERATURE TEST: Monitoring Influencers as Part of a Brand Protection Program Next… LEGISLATIVE UPDATE: The Trademark Modernization Act: What Does it Do and Why Should Brand Protection Professionals Care? TEMPERATURE TEST: Monitoring Influencers as Part of a Brand Protection Program RETURN TO ISSUE HOMEPAGE

      A VIEW FROM THE FIELD Cyber, Physical and Facebook

      THE PROBLEM WITH PATENTS AND THE POWER OF PACKAGING Next… IS BIDEN THE “BRAND PROTECTION” PRESIDENT? THE ITC EXCLUSION ORDER: A TOOL IN YOUR BRAND PROTECTION TOOLBOX RETURN TO ISSUE HOMEPAGE

      How Honda Encouraged More Than Half of U.S. State and Local Governments to Fight Against Counterfeit Airbags Next… A VIEW FROM THE FIELD: Cyber, Physical and Facebook BP FORUM: Important Factors Brands Should Consider in Developing Packaging for Brand Protection RETURN TO ISSUE HOMEPAGE

      COMBATING COUNTERFEIT MEDICAL DEVICES: A Case Study Next… THE IMPORTANCE OF BRAND PROTECTION FROM THE PERSPECTIVE OF A PACKAGING STUDENT HOW HONDA ENCOURAGED MORE THAN HALF OF U.S. STATE AND LOCAL GOVERNMENTS TO FIGHT AGAINST COUNTERFEIT AIRBAGS RETURN TO ISSUE HOMEPAGE

Next… A VIEW FROM THE FIELD: Cyber, Physical and Facebook BP FORUM: Important Factors Brands Should Consider in Developing Packaging for Brand Protection RETURN TO ISSUE HOMEPAGE