TEMPERATURE
TEST

We asked our readership

“Do you charge-back internal departments for brand protection related costs?”

Five specific industry
groups and the “other” category responded
with an even split:

n=10



50% YES

50% NO

ELECTRONICS
ENTERTAINMENT
PHARMACEUTICALS
AUTOMOTIVE
CONSUMER GOODS
OTHER

IN THE NEXT TEMPERATURE TEST…

We ask readers how the COVID-19 pandemic specifically affected their
brand protection practice.

TAKE POLL

THE BRAND PROTECTION PROFESSIONAL | JUNE 2020 | VOLUME 5 NUMBER 2
COPYRIGHT 2020 MICHIGAN STATE UNIVERSITY BOARD OF TRUSTEES

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