TEMPERATURE
TEST
We asked our readership
“Do you charge-back internal departments for brand protection related costs?”
Five specific industry
groups and the “other” category responded
with an even split:
n=10
50% YES
50% NO
ELECTRONICS
ENTERTAINMENT
PHARMACEUTICALS
AUTOMOTIVE
CONSUMER GOODS
OTHER
THE BRAND PROTECTION PROFESSIONAL | JUNE 2020 | VOLUME 5 NUMBER 2
COPYRIGHT 2020 MICHIGAN STATE UNIVERSITY BOARD OF TRUSTEES